I’m a UX/UI designer who gets a little too excited about why people click (or don’t). I love digging into the “why” behind behavior and turning it into experiences that feel effortless.
These days I’m at Internet Brands, designing landing pages and lead forms for brands like WebMD, Nolo, and CarsDirect. My favorite part is the testing. Some ideas win, some flop, and every result teaches me something new about the people I’m designing for. Before that, I was a Senior UX/UI Designer at Turion.
I didn’t start out in design. I came from the legal and service world, where I learned that the best solutions come from really listening. That’s still how I approach every project.
When I’m away from Figma, I’m usually experimenting in the kitchen (baking is just A/B testing with butter), or out on a long walk with my dog.